Campaign Builder
Mini-Program Builder
A dynamic web tool empowering organizations to swiftly create engaging minisites for events, campaigns, products, or services. These focused mini-programs effectively guide visitors to take desired actions, whether it’s purchasing, registering, or gaining crucial information.
Automated Triggered Campaigns (Online Flow)
Easily launch real-time communications through the web, apps, emails, and SMS using customized campaigns. This ensures timely and relevant engagement triggered by specific customer actions, such as welcoming new sign-ups with special gifts and surveys.
Broadcasting Campaigns
Deliver targeted campaign broadcasts to precise subscriber segments. Businesses can send out tailored promotional campaigns exclusively to customers who haven’t purchased in the last 90 days. Additionally, they can execute cross-selling campaigns aimed at individuals who’ve expressed interest in specific products.
Lead Generation Forms
Implement lead generation forms to allow visitors to sign up as members. These forms can be configured to display under specific circumstances, such as only to first-time visitors and not to the same person within the next 3 days. This helps maintain website traffic flow without excessive interruptions.
Dynamic Sections/Blocks
Incorporate dynamic content blocks into your campaigns, especially advantageous for AI-driven product recommendations or cart recovery based on Customer Journey Tracking. When subscribers or members engage with their campaign, dynamic blocks will showcase products or cart items aligned with their preferences.
Survey Campaigns
Create effective survey campaigns to gather valuable customer feedback, aiding in enhancing products, and services, and improving customer satisfaction.
Integration
Seamlessly integrate with your existing marketing tools, such as Mailchimp, WordPress, and Attentive, ensuring a cohesive automation marketing strategy.
Campaign Builder Templates
Leverage versatile campaign templates catering to diverse campaign types. Additionally, apply CSS coding for additional customization as needed.
USE CASES
& Features
Mini-Program
Builder Application
The Hong Kong Tourism Board effectively employed the Minisite Builder tool during the "Hello Hong Kong" event. This dedicated minisite provided a seamless platform for event registration, voucher purchases, and flight ticket bookings. It engaged users in the lively atmosphere of Hong Kong, providing a convenient and interactive hub for event-related tasks. Users could directly access the minisite to take action or find updated information without having to download any apps.
Tailored Customer
Retention Strategy
Merchant can segment their customer base based on factors like demographics, behavior, preferences, and lifecycle stage. By analyzing historical data to identify patterns within each segment, they can craft personalized campaigns for their customers. For instance, target new customers with welcome campaigns featuring special offers, reward loyal customers with exclusive perks, and re-engage inactive customers with reactivation offers.
Dynamic Section
Merchants can insert dynamic sections that vary based on customer preferences on their website or social content. This is especially useful for any events such as product launching, customers may browse different product recommendations in their emails or landing pages based on their last browsed item, and this will be captured automatically by the system.