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B2B Loyalty Program Built for Multi-Branch F&B Distributors

Black and White

Loyalty Program CRM
Voucher Management System
Mobile App

Challenges of Tracking Multi-Branch Purchases Without a Unified Loyalty System

Black & White, a Hong Kong dairy supplier to restaurants and cafes, needed one system that could track purchases and reward loyalty consistently across every branch of its restaurant partners. Black & White set out to build a B2B loyalty program that strengthens long-term, stable relationships with restaurant partners. Because many clients operate multiple branches, the solution required multi-branch support and transparent insight into purchasing patterns and inventory flows.

Enhanced customer engagement with the brand

Increased conversion rates attributed to the rewarding program

Established a unique B2B Loyalty program, setting it apart from common industry practices

Taking You to the
Next Level of Success

A Multi-Branch B2B Loyalty Program with QR-Based Points Tracking

Black and White Business Partner Loyalty App | Image
Milk Points Rewards Program | Image
Multiple Point Schemas for Various Groups | Image
Personalized Content and Rewards | Image
Secure Access with Verification & OTP  | Image

Black & White Business Partner Loyalty App

The Black & White Business Partner Loyalty App is a single mobile platform that connects every restaurant branch under one membership profile and turns milk purchases into trackable customer data through loyalty points. Each milk purchase becomes a points-earning action, giving Black & White clearer visibility into branch-level purchase activity, reordering patterns, and partner engagement. The app supports multi-branch accounts, secure access, and real-time activity tracking, making it easier to manage loyalty, rewards, and repeat orders across restaurant partners.

01

Milk Points Rewards Program

Partners earn Milk Points by scanning a QR code on each milk can after use, turning a routine restocking task into a trackable, rewarded transaction. Points can be redeemed for gifts, discounts, free delivery, and other perks, keeping ordering routine while growing loyalty and repeat purchase.

02

Multiple Point Schemas for Various Groups

Separate point schemas for each brand, branch, or role give Black & White’s sales team a clear, branch-level view of stock use and purchase rhythm across its entire multi-branch restaurant network. With better visibility, the sales team can plan predictable restocks and smarter outreach.

03

Personalized Content
and Rewards

KlikNGo’s CRM segmentation lets each branch receive offers, messages, and rewards matched to its own buying pattern, rather than one generic loyalty message sent to every location. This improves engagement, strengthens the loyalty program, and makes incentives feel relevant.

04

Secure Access with Verification & OTP

Phone verification and OTP sign in confirm that every member is a legitimate partner before they can earn or redeem points, keeping loyalty data accurate. This protects accounts and supports reliable CRM analytics and loyalty reporting.

05

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