B2B Loyalty Program Built for Multi-Branch F&B Distributors
Black and White
Loyalty Program CRM
Voucher Management System
Mobile App
Challenges of Tracking Multi-Branch Purchases Without a Unified Loyalty System
Black & White, a Hong Kong dairy supplier to restaurants and cafes, needed one system that could track purchases and reward loyalty consistently across every branch of its restaurant partners. Black & White set out to build a B2B loyalty program that strengthens long-term, stable relationships with restaurant partners. Because many clients operate multiple branches, the solution required multi-branch support and transparent insight into purchasing patterns and inventory flows.
Increased conversion rates attributed to the rewarding program
Established a unique B2B Loyalty program, setting it apart from common industry practices
Taking You to the Next Level of Success
A Multi-Branch B2B Loyalty Program with QR-Based Points Tracking
Black & White Business Partner Loyalty App
The Black & White Business Partner Loyalty App is a single mobile platform that connects every restaurant branch under one membership profile and turns milk purchases into trackable customer data through loyalty points. Each milk purchase becomes a points-earning action, giving Black & White clearer visibility into branch-level purchase activity, reordering patterns, and partner engagement. The app supports multi-branch accounts, secure access, and real-time activity tracking, making it easier to manage loyalty, rewards, and repeat orders across restaurant partners.
01
Milk Points Rewards Program
Partners earn Milk Points by scanning a QR code on each milk can after use, turning a routine restocking task into a trackable, rewarded transaction. Points can be redeemed for gifts, discounts, free delivery, and other perks, keeping ordering routine while growing loyalty and repeat purchase.
02
Multiple Point Schemas for Various Groups
Separate point schemas for each brand, branch, or role give Black & White’s sales team a clear, branch-level view of stock use and purchase rhythm across its entire multi-branch restaurant network. With better visibility, the sales team can plan predictable restocks and smarter outreach.
03
Personalized Content and Rewards
KlikNGo’s CRM segmentation lets each branch receive offers, messages, and rewards matched to its own buying pattern, rather than one generic loyalty message sent to every location. This improves engagement, strengthens the loyalty program, and makes incentives feel relevant.
04
Secure Access with Verification & OTP
Phone verification and OTP sign in confirm that every member is a legitimate partner before they can earn or redeem points, keeping loyalty data accurate. This protects accounts and supports reliable CRM analytics and loyalty reporting.