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Overview - What is LoopyLoyalty
LoopyLoyalty is the loyalty stamp arm of Passkit, which offers basic online and offline stamping mostly for smaller businesses. LoopyLoyalty requires no technical knowledge to use and can be used in many B2C industries.
LoopyLoyalty’s capabilities are limited to stamping and attendance, and if customers want to have more options, they’ll have to go with the more fully-fledged, Passkit.
Loopy’s goal is to remove the use of physical loyalty cards and make stamping available on smartphones. However, it is important to note that LoopyLoyalty does not offer white-label capabilities. This means that your customers will need to download the “LoopyLoyalty” app in order to be part of the program – which removes the branding and customer experience aspect of your business.
KlikNGo - A Great LoopyLoyalty Alternative
KlikNGo is a comprehensive customer loyalty management platform designed to support every stage of customer engagement. We help businesses recruit members, personalize rewards, and boost customer lifetime value across various industries.
We offer a range of ready-to-use modules to support your loyalty efforts, including marketing automation, voucher management, and customer profile development.
Our most basic bundle offers white-label capabilities to our clients. This means you can have the option of your own app, design elements, and whatever settings you can think of.
Instead of focusing only on an online loyalty program, our approach is quite different. We plan to create a seamless ecosystem for customers, combining both the online and offline aspects. This is to create the best aspects of both, making it a truly seamless experience.
For a fair comparison, we’re going to LoopyLoyalty to KlikNGift, our loyalty program solution – we’ll also talk about our different marketing automation tools in this article because they come bundled with KlikNGift!
KlikNGift vs LoopyLoyalty - Features Compared
Loyalty Features
LoopyLoyalty mainly focuses on digital stamps for its loyalty features. In their tutorial, they present two options: single rewards, where customers earn a reward after spending a set amount—like $30—ten times, and multi-rewards, which give more rewards for different spending milestones.
Customers receive these stamps through QR code scans by staff or when they shop online.
KlikNGift, on the other hand, gives a more flexible stamping system. You can let customers earn stamps not just from online purchases but also by buying specific items based on how often they shop.
We even connect with social media and email, so customers can earn stamps by engaging online or scanning QR codes in stores.
But KlikNGift doesn’t stop at stamps – we also support points-based, tiered, referral, and B2B loyalty programs. You can actually mix and match these options, letting customers earn stamps or points while climbing their membership tiers for even more rewards.
Membership Marketing Features
From what we can gather, LoopyLoyalty by itself only offers push notifications for membership marketing features – which can only be sent if customers download the ‘LoopyLoyalty’ app.
However, one interesting feature of LoopyLoyalty is location-based notifications, where customers will automatically receive programmed messages if they are close to your physical location—which is quite unique.
KlikNGift has a sister tool called KlikNBlast (which comes with our basic package) that handles membership marketing matters. On top of push notifications, we offer email marketing, SMS, WhatsApp, social media messaging, and even foreign platforms like WeChat and LINE.
Our standout feature is our use of online chatbots. This option comes standard for KlikNBlast, and it allows you to reduce the strain on your customer service team – but most importantly, collect data and customer preferences through every interaction.
This data gets stored in a centralized database and provides context for future interactions. For example, a customer might submit a refund request via the chatbot – and immediately receive a push notification for a feedback form on the app – creating a seamless omnichannel experience.
Reward Types & Redemption Capabilities
The main way LoopyLoyalty gives stamps and lets customers redeem rewards is through the LoopyLoyalty merchant app – which requires merchants to scan the member’s QR code. They also allow for online stamping through their online stamper tool. However, you’ll have to give stamps manually to each individual user – there doesn’t seem to be an option to automate the process, from our observations.
KlikNGift lets you pre-program stamps and rewards so that they automatically trigger when a customer performs an action, whether on your app or through other channels like social media or emails. If they join in on a new marketing campaign through an email link, your customers can automatically get a stamp.
Not to mention, with this automation – we believe our solution is great for brands that are looking to scale up and brands with a big customer base.
Online Wallet Integration
LoopyLoyalty has 2 main forms of wallet integration, which are Apple Wallet and Google Wallet. According to 6sense, Google Pay has 2.08% of the global online wallet market share, whereas Apple Pay has 0.59% – bringing the total to 2.67%. While this covers quite a lot of users in the grand scheme of things, it’s quite limiting for most customers.
We at KlikNGo understand the importance of having as many integrations as possible, therefore our parent company (PRIZM Group) developed PRIZM Pay. PRIZM Pay is a payment gateway solution that integrates with KlikNGift natively and supports payment methods like Visa, MasterCard, Apple Pay, Google Pay, WeChat Pay, PayPal, and even your own branded digital wallet.
You can think of branded digital wallets, as wallets that house your branded currency, where customers can top up and add credits. This is a great strategy that bigger brands use to improve user stickiness and increase purchase frequency.
Not to mention, our solution works in over 250 countries and supports over 120 major currencies globally.
Data Analytics
LoopyLoyalty provides real-time data insights, which allows you to track performance and optimize campaigns. However, if you look at their plans, merchants who don’t subscribe to their ‘Ultimate Plan’, won’t be allowed to export data – preventing you from inputting data into other tools, such as a CRM.
At KlikNGo, we believe in the opposite. We believe that data is the key to success and happy customers, which is why even our most basic plan gives you the option to integrate with virtually any other platform like CRMs, POS systems, and even specialized industry-specific software.
KlikNGo in itself is a CRM, and we let you collect data from every touchpoint (online or offline) and help shape individual customer profiles and personas on a massive scale. We don’t believe in using one channel to track customer behavior and only believe in using every channel imaginable.
Flexibility & Scalability
Next, let’s talk about flexibility and scalability. According to Loopy’s documentation, they do not offer white-label options for businesses. This is quite a big deal since customers will need to download their app or use their site for them to access your loyalty program.
This honestly ruins the branding and experience for customers. Not to mention, LoopyLoyalty limits you to 10 card designs and 10 locations – not great for brands looking to scale.
KlikNGo’s most basic plan gives you unlimited access to as many customizations, and branches or locations. Not to mention while-label capabilities. This means you’re able to use your brand’s domain alongside configured elements, as well as have your own mobile app and payment method if you choose!
Aftersales Support
In terms of after-sales support, we’re confident we have LoopyLoyalty beat. LoopyLoyalty has quite an extensive knowledge base that answers most of your questions. As far as we can tell, you’ll have to go through a chatbot widget to get in touch with them, from the surface.
We at KlikNGo, on the other hand, believe in creating the best customer experience possible – be it for you or your customers. As a result, every KlikNGo client will have their own account manager to answer relevant questions, fix any issue, or even request any feature.
Not everyone is a tech genius, and we believe in making our technology accessible to everyone, not just people who specialize in technology.
Differences Between Passkit and LoopyLoyalty
Passkit is the parent brand of LoopyLoyalty, a complete loyalty program that offers features like points and vouchers.
LoopyLoyalty specifically focuses on stamps and attendance. This allows businesses to reward customers with stamps based on certain criteria, which customers can then redeem for rewards.
LoopyLoyalty is quite basic in terms of integrations and offers a non-tech solution for smaller businesses to take full advantage of, Passkit on the other hand, offers developer kits, integrations, and more for businesses that are already established.
Why Consider KlikNGo?
KlikNGo is a more valuable loyalty management solution, as we don’t just give you loyalty program software, but also custom consultations tailored to your location and industry.
As part of PRIZM, a full-service marketing agency, we have extensive experience working with clients of all sizes across various industries.
Unlike many loyalty program providers that only give you software and a handbook, KlikNGo offers personalized consultations to help you achieve positive ROI and succeed in your field.
Additionally, every client is assigned an account manager, so you can feel confident knowing you’ll have support when any issues arise!
